During the length of a financial contract such as a loan or a lease, a customer is expected to make per-decided frequent payments to the finance company. Late payments or no payments count as losses towards the finance company. A machine learning based solution developed by CACTuS forecasts customer payment behaviour, helping the finance company […]

Reselling focuses on identifying customers from the current pool of customers who may return again. For example, in car leasing customers often return for a new lease once and when the current lease expires. As it is generally easier to retain your current customers rather than attracting new customers, companies often want to target their […]

At the time of purchase of a financial product, there are often a large number of financial products to choose from with subtle differences. Customers often have insufficient knowledge and often end up making a sub-optimal purchase. A model developed by CACTuS ingests initial choice of financial product by the customer and lists closely related […]